Together with his newest single, ‘Digital Love‘ smashing the airwaves proper now, we took the chance to talk to the artist, ViennaCC concerning the monitor and what impressed him to create it.
Your music performs on radio stations world wide. Why do you assume your sound resonates so extensively?
I is perhaps making music that folks – and perhaps even radio DJs – like. Who is aware of? If I had the right method, I’d be a billionaire by now.
What conjures up the constantly upbeat power in your work? Would you describe your self as a optimistic individual?
I see myself as a optimistic individual. Most of my songs carry an upbeat mindset. There’s already sufficient negativity within the information. Though ‘Digital Love’ ends in unhappiness, perhaps it makes folks assume – and finally smile. And if somebody listening has been fooled by a love scammer, I hope I can supply them somewhat consolation.
Do you could have private expertise with ‘Digital Love’? What initially impressed this exploration of affection within the digital age?
I typically get messages from younger ladies saying they’ve fallen in love with my photograph. Their messages are surprisingly properly written – or let’s say, skilled. However after just some exchanges, they begin asking for cash. I’ve seen reviews on this sort of rip-off, and I do know it’s not simply taking place to me. Evidently, I by no means reply to these oh-so-tempting messages.
What was your favorite a part of crafting the track? What’s your favourite sonic or lyrical aspect of the monitor?
Actually, I get pleasure from the entire track. But when I had to decide on, perhaps the 2 choruses stand out essentially the most. The primary one is full of hope, and by the final refrain, the reality comes out – I’ve fallen right into a faux social media account.
Inform us about drawing inspiration from the road “Digital love in my pc” for the idea of the ‘Digital Love’ music video. What sort of imagery did this line evoke?
When the track was completed, I assumed: “Good – however how do I visually specific a digital, non-existent idea?” A pc-generated puppet as my beautiful dream girl? The concept got here from the road: “Digital love in my pc”. So I positioned my dream girl inside a pc, surrounded by circuits. Summary, however intriguing.
Do you assume folks ought to take ‘Digital Love’ as a cautionary story?
Sure, if I may also help somebody keep away from falling right into a entice and shedding cash, I’d really feel like I did one thing worthwhile. I don’t wish to sound like a college principal wagging a finger and warning folks concerning the evils on the market. These items occur – and I sing about them. If it will get somebody considering, all the higher.
What do you hope ‘Digital Love’ brings to your listeners?
I need folks to have enjoyable. Leisure ought to come first. But when somebody hears the message in my track and it sparks a thought, that makes me blissful. And if it helps somebody keep away from being tricked, even higher.
Is ‘Digital Love’ half of a bigger narrative that you simply’re constructing? What conjures up you to discover technological themes in your work?
Being energetic on-line is an enormous a part of my life – so why not sing about it? I labored in IT for a very long time, so I’ve by no means been uncomfortable round computer systems. They usually’re changing into increasingly more built-in into our lives. Elvis sang about ‘Love Letters’ – at present, I’d sing about ‘Emails’.
You may watch the music video for ‘Digital Love’ under, and discover out extra about ViennaCC and his music on-line on his official web site, YouTube, Twitter, and Instagram.
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